Onda Logistic starts a new campaign in the Netherlands and Spanish capitals to attract investment to the industrial park

  • In this legislature, the consistory has already tripled the licenses for major works granted compared to the previous one, adding 120
  • Ballester: "Our goal is to make the industrial park a world benchmark and consolidate it as a logistics center in the Mediterranean"

The action plan Onda Logistic continues with its mission of attracting new business investment to the city and, on this occasion, its campaign to attract investment capital focuses on Netherlands and in the Spanish capitals of Madrid and Barcelona.

After the creation of Onda Logistic, Mediterranean Business Park in 2019, the council, allied with its partner Chamber of Commerce of Castellón, has driven three promotional campaigns with the aim of arousing the interest of investors in the industrial park of Onda. Thus, in 2020 the promotional campaign focused on United Kingdom, while in 2021 in France and Spanish capitals.

The campaign will be carried out through the digital platform Google Ads and it will include videos, interactive content, as well as the different advantages of the project and the potential of the industrial park. All this aimed at the Dutch public, mainly.

It should be noted that in this legislature the consistory has already tripled major building licenses granted with respect to the previous one, reaching More than 120. All these works add up to a total investment of 108 millones de euros, a figure that notably exceeds all investments recorded in recent years.

In this regard, the mayor of Onda, carmina ballester, has highlighted the importance of building bridges and expanding a project as ambitious as it is Onda Logistic abroad: "We continue to work alongside the best partner such as the Chamber of Commerce and with a clear objective: to make our industrial park a world benchmark and consolidate it as a logistics center in the Mediterranean," said Ballester.

Ondalogistic.com

Onda Logistic also has the platform www.ondalogistic.com which serves as a showcase for the project. In it, you can access all the offers of land and warehouses available in the area, the more than 500 companies that make up the industrial park as well as the 15 industrial estates, and also content such as news, reasons to invest, or contact , among others.

Thanks to the different promotion campaigns promoted, the website has seen how its visitor traffic has increased notably, especially in the areas where the attraction actions have been directed.

Performances

The consistory, aware of the importance of creating a competitive space where investors want to locate their business, is carrying out a Action Plan to improve infrastructures and services of all the industrial estates of the city. For this reason, since 2019 more than 3,5 millions of euros for the implementation of fiber optics, traffic control through CCTV connected to the Local Police, improvements to the asphalt, signaling or replacement of lighting with LED technology.